Tower 28 Swipe Serum Concealer - For Sensitive Skin - All-Over Hydrating Concealer, Medium-Buildable Coverage - Clean, Cruelty Free Foundation Makeup
Check product on TikTok ShopWho's driving sales
About this product
Tower 28 Swipe Serum Concealer - For Sensitive Skin
At around $26.06, it sits in the impulse-buy sweet spot, bringing in an estimated $41.9K in the last 30 days. Sales have edged up over the past week.
Why does this price point work?
Products in the $25 to $50 range are cheap enough to buy straight from a video, but valuable enough that each sale is worth promoting. Its videos earn roughly $10 for every 1,000 views. Sales have been steady from day to day.
Who are the top creators selling Tower 28 Swipe Serum?
@bethanyjade94, @serenebyserena and @lyrik 🎀💌 lead a group of 17 creators. The top three bring in over 80% of sales, so it leans heavily on a few accounts. The typical creator promoting it has around 25K followers.
Where does Tower 28 Swipe Serum rank in Makeup?
It ranks #276 in Makeup and #1518 in Beauty & Personal Care by 30-day revenue.
Estimates from RapidTok's tracked TikTok Shop data, updated daily. Last updated 29 Oct 2026.
