the buffer™ brush - fluffy, dome foundation brush
Check product on TikTok ShopWho's driving sales
About this product
the buffer™ brush - fluffy, dome foundation brush
At around $45.83, it sits in the impulse-buy sweet spot, bringing in an estimated $452.2K in the last 30 days. Sales have slipped slightly over the past week.
Why does this price point work?
Products in the $25 to $50 range are cheap enough to buy straight from a video, but valuable enough that each sale is worth promoting. Its videos earn roughly $90 for every 1,000 views. The average selling price has risen to $50.70 this week.
Which creators promote the buffer™ brush?
@mydlvz1, @aroselens and @Gabbie Egan lead a group of 11 creators. The top three bring in over 90% of sales, so it leans heavily on a few accounts. The typical creator promoting it has around 750K followers.
Where does the buffer™ brush rank in Makeup?
It ranks #21 in Makeup and #114 in Beauty & Personal Care by 30-day revenue. That's down from #2 over the last 90 days. Across all of TikTok Shop it's #362 by revenue.
Estimates from RapidTok's tracked TikTok Shop data, updated daily. Last updated 3 Nov 2026.
