Amp (k)It by Point of View Beauty: Lip Liner + Gloss Bundle
Check product on TikTok ShopWho's driving sales
About this product
Amp
At around $43.64, it sits in the impulse-buy sweet spot, bringing in an estimated $21.4K in the last 30 days. Sales have risen by about a quarter over the past week.
Why does this price point work?
Products in the $25 to $50 range are cheap enough to buy straight from a video, but valuable enough that each sale is worth promoting. Its videos earn roughly $30 for every 1,000 views. Sales have been steady from day to day. The average selling price has risen to $48.90 this week.
Which creators promote Amp?
@mikaylanogueira, @adityamadiraju and @lexallynn lead a group of 27 creators. The top three bring in over 90% of sales, so it leans heavily on a few accounts. The typical creator promoting it has around 400K followers.
Where does Amp rank in Makeup?
It ranks #500 in Makeup and #2537 in Beauty & Personal Care by 30-day revenue. That's down from #332 over the last 90 days.
Estimates from RapidTok's tracked TikTok Shop data, updated daily. Last updated 25 Oct 2026.
