The Lip Butter Balm Minis
Check product on TikTok ShopWho's driving sales
About this product
The Lip Butter Balm Minis
@natalietucc, @momfindsandmoree and @ashley.jernigan. Between them they drive about three-quarters of its TikTok Shop sales, out of 135 creators promoting it.
What's the risk?
With sales this concentrated, The Lip Butter Balm Minis depends heavily on those accounts continuing to post. If they move on, sales could drop quickly. Sales have edged up over the past week.
Is there room for other creators?
The other 132 creators share about a quarter of revenue, so there's room for new affiliates who can make content that converts. The typical creator promoting it has around 35K followers. Its videos earn roughly $40 for every 1,000 views. Sales have been steady from day to day.
Where does The Lip Butter Balm Minis rank in Skincare?
It ranks #127 in Skincare and #478 in Beauty & Personal Care by 30-day revenue.
Estimates from RapidTok's tracked TikTok Shop data, updated daily. Last updated 3 Nov 2026.
